Last night, Samsung Fashion Steps Out 2013 (FSO2013) had one-night-only "traffic-stopping" fashion show in the middle of Orchard Road with 170 models strutting the freshest Spring/ Summer looks as well as Fall/ Winter styles from international and local fashion designers including: Fausto Puglisi, Victoria by Victoria Beckham, Coach, J.Press, Robinsons, Marks & Spencer, Adolfo Dominguez, Maria Grachvogel and Blugirl.
I was honored to be invited by Samsung as one of the media partners to witness Orchard Road turned into a fashion runway with many beautiful colors, styles and models. Thank you very much Samsung & Nicholas from Edelman for the invitation.
In case you missed the event, here are some photos that I and my PA- Carmen took last night. Please enjoy! :D
I arrived early at 6.30pm for the Champagne Sundowner at ION with VIP Guests before the fashion show started at 8pm.
No event will be complete without a red-carpet moment :D
Model & host Junita Simon opened the Samsung Fashion Steps Out 2013- Orchard Fashion Runway in a very cute FSO T-shirt and blue Camo skirt accompanied by a group of hot topless hunks.
Now, that's the way to start a show!
1. Samsung Galaxy S4 Fashion show.
This collection was to celebrate the launch of the Samsung GALAXY S4 with LTE, these devices were featured alongside the models’ overall ensemble for a creative blend of fashion and technology, to symbolise how the smartphone is the perfect companion to life’s special moments.
2. Victoria by Victoria Beckham Collection
I love her collection! It's very simple yet very classic, sophisticated and elegant.
3. Coach Collection
4. Marks & Spencer Collection
5. Robinson Collection
6. Adolfo Dominguez Collection
7. Maria Grachvogel Collection
8. Fausto Puglisi Collection
9. J Press Collection
10. Blugirl Collection
That was what Orchard Fashion Show all about. It was so overwhelming, successful and amazing.
Last but not least, before ending this longest blog entry ever, here are some photos of yours truly on duty last night :D
Final photo before Orchard was cleared and back to its normal life.
It was an amazing experience after all! Thank you Samsung once again and see you at Fashion Steps Out next year! :)
